Your website has never been more important, and RedFusion Media is launching a new major website portal to make it easier for prospects, customers, or clients to find your website. We are now actively adding all of our Inland Empire clients’ sites to www.InlandEmpire.US. All our clients receive free text links with the initial launch.
Previously, the major regional site in the Inland Empire was PE.net, a sister site to the Press Enterprise News site, PE.com. But late last year, PE.net dial up and email accounts were sold to Earthlink, and the site was forwarded to the Press Enterprise news portal.
With this void in the Inland Empire, and hundreds of our clients needing more local online advertising, RedFusion Media stepped up its development of a regional site similar to our very successful RedlandsWeb.com website.
We have a lot of web clients in Redlands, but our growth is primarily from the San Bernardino and Riverside areas, and these clients also want the exposure that is available to Redlands sites.
We think the eventual traffic on InlandEmpire.US will far surpass the RedlandsWeb site.
Why is this important to you?
Google (and followers Yahoo and MSN) rank each site based on the way the website design and navigation is built, as well as how the content is written. In addition, the number of links to your website plays an important part in the level of “authority” assigned to the copy.
But getting these links can be difficult because most websites do not want to direct traffic away from their site. One way that RedFusion Media provides added value to you, in a very unique way, is through links to your website from our multiple sites. We link to clients’ sites from RedFusion Media, and clients who are located in Redlands are linked from RedlandsWeb.com and other smaller sites, such as our RedlandsWeddings.com site. Now, we can also add links from InlandEmpire.US. Keeping links in our local communities adds credibility to all local sites.
Online Advertising Boom
Online advertising is becoming a major alternative to declining TV viewership and drops in newspaper subscriptions. With subscriptions down nearly 6% in the last several months alone, even newspapers are advertising on Google and other directory sites. Google’s revenue continues to beat projections. One of the hottest new areas is in “Local search” advertising, as companies see the value in using small budgets to access very targeted audiences. If you would like more exposure for your website, don’t forget our local RedFusion Media sites. Call Molly (909-798-7092) or email her atMolly@RedFusionMedia.com to discuss driving more traffic to your site.
If you aren’t located in the Inland Empire, please read on. We can still assist you.
How to Get Your Site Higher On the Search Engines
If we have built or redesigned your site within the last 10 months, we have been able to add new Google-sensitive features to your site. These include new tricks behind the scenes, as well as purposeful navigation designs optimized for search engine robots.
We believe strongly that periodic additions to your site will increase its ranking. If you have not updated or added to your website in the last three months, now is a good time to do so. Ask us to give your site a “Search Tune-Up,” and we will consult with you on easy steps you can take.
If your site is older than one year, and we have not redesigned it recently, let us re-construct it for better search results. Obtaining only a few new customers from the site can more than pay for the effort.
What You Can Do
You can help us keep your site ranking at its highest by continually writing about your business, products, or services. The search robots respond well to new articles and copy on narrow subjects. We recommend that you write on one narrow aspect of your business each month. Those monthly additions will begin to add up to a valuable, searchable library of information that will bring your website better search engine results.
© 2005, RedFusion Media