American Marketing Association Inland Empire Meeting – June 21st

Join RedFusion Media’s Ron Burgess at the monthly AMA meeting in Riverside.  Ron has been the President of the American Marketing Association Inland Empire for the 2011-2012 year.

The Psychology of Advertising……It’s Complicated.

June Luncheon – Thursday, June 21, 2012

This presentation takes a look at fundamental concepts from psychology, including the cognitive and emotional bases of human behavior. Dr. Zerovnik will cover recent research in neuro-anatomy and neuro-economics, as well at the Big 5 personality types and how these factors affect how advertising messages are perceived and interpreted by people.

Greg has taught marketing and management in BA and MBA programs since 1989; in 2003 he taught marketing at two universities in China.

He’s written articles for several business publications and won numerous awards for design and copywriting. Greg also serves as Chair for Touro University Worldwide’s online MBA program.

Join Us on June 21st at 11:30am at the beautiful Victoria Club in Riverside for this exceptional presentation.

How to Gain Actionable Business Insights through Social Media

Join the RedFusion team at an AAF event on June 14th at the Old Spaghetti Factory in Rancho Cucamonga

The AAF Inland Empire knows that social media is important to your business.  Each and every day we encourage customers to like us on Facebook, follow us on Twitter and + 1 our website.  Let’s assume that your business has 1500 “likes”, 800 followers and 200 +1’s – what do these numbers mean?

Social media offers invaluable data for your brand but merely tracking the number of likes, followers and +1’s is not the goal.  Instead analyzing social conversation about your brand can produce invaluable insights – if not hidden gems – if you know what to look for.

Get more information - http://aaf-inlandempire.com

RedFusion Media has been members of AAF-Inland Empire for years, we have won numerous ADDY Awards and currently Jon Burgess serves as President of the club.