We have had a number of clients ask about alternative websites to market their products over the years like; eBay, MySpace, YouTube, Craig’s List, and others. For many clients, you need to think about your brand and your operations before jumping into a solution that does not fit your marketing goals. This being said, social networking sites really have become a great source for reaching huge numbers of what could be your target market.

In a study by eMarketer of market share of social networking sites, the top four; MySpace (41.5%), Facebook (8.29%), YouTube (7.39%), and Craig’s List (2.81%), are great places to think about your market. Both MySpace and Facebook are great locations to find Generation Y and X, so if you are marketing to that crowd, building a page in those sites may generate some positive traffic.

YouTube is great to recycle any of your video, whether it is a commercial, how-to, training video, or just something fun. The traffic on YouTube is so huge, you may have people find your video then find your site, in such a way that they would have never viewed your site in another manner.

Craig’s list is a great place to get rid of extra products or used equipment. Remember, people are looking for deals, so you may help you self get rid of junk and at the same time, build a new relationship that will help your business.