Using an email marketing tool can be one of the most cost effective ways to maintain and grow your brand and customer relationships. And in this economy, we are all looking for an easy, cheap solution.
Statistics show that most people appreciate informative emails about subjects they are interested in. The frequency of an e-blast depends […]

Deeping cutbacks are continuing to hit the advertising sectors.  In a Wall Street Journal (WSJ) report showed that fourth quarter 2008 ad spending dropped 9.2% from the year before.  The biggest sector to fall back was the auto advertisers, with a 15% decline, totaling 3.2 Billion.
Online Advertising has projected a dropped of 0.4% for the […]

Did You Know?
• 97% of Internet users in the US use the Internet to shop
• 54% of Americans have substituted the Internet for the phone book
• 39% of Americans buy online
Source SpotRunner.

Online website volume by networks show that there is a growing trend in media outlets for creating synergy for the overall network by the parts of the more segmented brands.  You will notice that Fox is now number 5 because it has a number of very popular brands in its network including; American Idol, Fox, […]

Marketing is about finding and retaining your customer. Advertising is about convincing or perswading someone to buy your marketed goods. One of the newer marketing schemes is “GREEN”. Everything is green, or clean, or not bad for the environment. Some people think that “green marketing” is just a new approach to the same […]

With all the new innovations still coming Email looks like the old granddaddy. But it still has plenty of spunk. In fact it dominates.
Email works, and marketers keep finding new uses. A new study supports previous ones; two-thirds of adult responders say they prefer email to other communications. They expect this to continue for another […]

A major new initiative (reported by the Wall Street Journal will radically change the wireless landscape; it’s called WiMax. Really big companies such as Sprint, Google, Time Warner and Intel are jointing forces in a new broadband venture to expand coverage of wireless broadband connectivity.
Wifi can download about 1 megabit per second at from 100 […]

The “Microsite” is becoming recognized as a part of a website dedicated to a specific subject. It is a separate section or a separate website, sometimes with its own domain name.  Microsites are set apart in that they have a rich media component like video, flash, or audio.
A new concept developing over the last year or […]

At RedFusion Media, we believe there are some very specific steps, tactics, and skills that go into the development of websites that are highly ranked in search engines. Search Engine Optimization (SEO) is the term the web industry has given the process of improving the volume and quality of traffic to a website page.
Common Questions

How […]