Jon Burgess – 5/25/2011

301 Redirect – Redirecting old pages to new pages with an “.htaccess” file

Google wants to see quality content on your pages, so when you are changing your site and are forced to move pages and change their name, you’ll need to use a 301 redirect.  A 301 redirect is the […]

For a number of years now, Yahoo and Microsoft have been courting each other. Yahoo has bee going through tough times and Microsoft trying to move more of its business into the search market. Having a failed ($47 Billion) bid to buy Yahoo last year, Microsoft probably gets want it wanted out of the […]

We have long worried about “reach” of a website, and it is important.  In most cases you may think you want a ton of hits, but in reality, does your site even land in a market or niche with any hits?  Clients should always understand what their market really is, how big it is.
For instance, […]

I have about 7 current clients and many in the past, where their PageRank was stuck at a low rank.  They had nice sites that should have been ranked higher.  All changes, additions, tweaking to content did nothing to improve the website’s position.
The common thread – they host their site on an internal server.
Hosting […]

So SEO, is really a bad term. It means Search Engine Optimization, but what Google really wants to see out of websites are “Experts, not Optimized sites.”
Client’s continue to ask about “META-KEYWORDS”… my response is, “adding keywords to meta-tags is like washing a dirty car, then entering that car into a race.”
Why […]

SEO increased 62% last year! According to the American Marketing Association’s Marketing News Magazine, in an article by Paula Andruss, half of all online advertising dollars are spent on services such as web content development, pay-per-click, and search engine optimization. While we build SEO into our sites, it is a job that is never completely […]

This is a great example of our feed at work. We did not send this to any news outlets, they came to us. I asked Margaret to write a little page on newly completed websites.  We added in four that we recently completed and launched, spending less than an hour writing and posting the release.
We […]

Understanding what keywords are used by target customers, and using plain language to express them, is the a primary issue for search engine optimization. This could not be more important today on websites where Google robots read website text to understand what the keywords are and the primary concepts of each page include. Part of this […]

One of the practices that most SEO experts overlook when placing your website links into other sites, is that they focus on your industry, forgetting about your geography. One of the best ways to build links, is to build them locally though directories, organizations, and geographically focused sites. Years ago we started RedlandsWeb.com […]

It seems like there are more SEO experts out there these days. Most do not know what they are doing, so you need to weed them out. Back in the dark ages of the Internet (pre-dot com bust), we had the same situation with Webmasters. The dime a dozen of Webmasters are now gone because […]